The use of multivitamins and other supplements continues to increase, according to the findings of a new survey. The investigation also revealed that consumers today feel more confident than ever before in the benefits of the nutritional aids they use.
After surveying more than 1,000 people from across the country, investigators from Wakefield Research found that 63 percent of respondents regularly take a multivitamin or supplement. This is up 3 percent since the last time this survey was conducted last year.
Additionally, 93 percent of those who reported taking supplements on a regular basis said they believe their product they used was good for their health. This is up from last year’s survey, when only 71 percent expressed confidence in their choice of supplements.
Standard multivitamins were the most popular supplements used. Vitamin D, vitamin C, calcium, B vitamins, fish oil, iron and coenzyme Q10 were the next most popular products.
The researchers said the findings highlight the degree of nutritional support most people need. Even those who eat very healthy diets may have a difficult time consuming all the vitamins and minerals their bodies require on a daily basis. This is why supplements are so important.
“It’s difficult for most people to consume the recommended daily servings of fresh fruits and vegetables, especially while juggling work and family,” said registered dietitian Sharon Richter. “These findings reaffirm how important many feel it is to maintain a vitamin or supplement regimen to ensure your body is getting all the nutrients needed on a daily basis.”
Most adults should strive to consume at least three to five servings of fruits and vegetables each day, according USDA recommendations. However, many people have a difficult time achieving this target.
